PR & Creative Manager

ลักษณะงาน

หน้าที่และความรับผิดชอบ
• Serve as fashion editor for Zalora
• Work closely with Creative and Communication Director and Graphic Design team to produce Zalora fashion shooting sets in various media channels, fashion news stories, style trend articles on a weekly basis and features throughout the year
• Forecast national fashion trends and how they will play out in the local retail scene, then pitching/planning the coverage appropriately to best suit Zalora target market
• Track local news across fashion & events on that news, especially in print and online mediums.
• Build and nurture relationships with Zalora fashion partners including overall editors and journalists, especially fashion related media, fashion influencers, bloggers, social media inspires and fashion brands
• Pull looks from Zalora for weekly style product articles on photo shoots
• Represent Zalora on the media and at events
• Provide overall styling direction for Zalora visual identities including fashion shows
• See him/herself as a representative of Zalora brand on his/her personal social media accounts
• Execute creative direction with coordinate to the Production team to maintain consistent, branded look and feel across all brand contents.
คุณสมบัติ
• Bachelor's degree or higher in Journalism, communications, PR or English and a degree or prior training or experience in the fashion industry preferred.
• 3-5 years’ experience working in a fast-paced team-driven environment desired
• Experience at a magazine preferred; digital writing for a media company a plus; desire to contribute to the growth of a growing media enterprise a must
• Strong work ethic and attention to detail a must
• Passionate with sense of fashion
• Excellent written and oral communication skills required
• Fashion writing experience a plus
• Drive to not only complete required duties, but also look for ways to innovate and make processes more efficient desired
• Experience in multimedia content creation, including video, podcast and overall digital content management a plus
• Track record of meeting deadlines a must
• Proficiency in Microsoft Office Suite required